I'm all about freeing authors from prescriptive industry standards and giving you the permission and tools to create systems that work for you.
You Can Do It Your Own Way
Guided meditation, dressing for my mood, dog walks, reading, reviewing my Notion project management tools.
Writing small town romance, reading on the couch with my dog, in the gym, laughing with my Mr.
Toxic positivity, talking sh*t, being negative, doing things because everyone else is.
Kind reality checks, sharing knowledge, dad jokes, the four day work week, abolishing greyhound racing.
The journey back from burnout revealed a critical gap in the indie publishing world. Most authors enter the business of writing (yes, it is indeed, a business) with no formal training in running a mini enterprise and drown in administrative tasks that steal away your precious writing time.
You face constant pressure to follow "successful" authors' methods while battling imposter syndrome and self-doubt. And it doesn’t help that the loudest voices in the industry often promote approaches that work for very few, leaving you struggling to force yourself into systems that weren't designed for you.
Author Ducks emerged from this realization with a clear purpose: to help overwhelmed authors understand that there's no single "right way" to succeed.
What authors need are personalized systems–ones that work for their individual needs and circumstances.
This is a story about an author (okay, it’s me, Melanie) who found herself ensnared in the common indie author trap of trying to emulate successful authors' methods. In pursuit of the industry's standard metrics of success (first six-figure, then seven-figure income goals), I eventually burned out completely and quit writing for 18 months.
This breaking point led to a crucial realization: the conventional approach of goal-setting and following others' formulas wasn't the answer.
The mission is to transform how you approach your business operations, creating systems that support your creativity rather than stifle it.
The result is a transformation from overwhelmed to operating with ease. Authors who work with Author Ducks discover how to trade stress for efficient systems, confused decision-making for clear priorities, and rigid "shoulds" for personalized solutions.
You can gain more than just organized processes—you can reclaim your writing time, rebuild your confidence, and rediscover the joy that drew you to writing in the first place. Most importantly, you will learn to create success on your own terms, free from the pressure to conform to industry standards that don't serve you.
You can be serious about what you do without being serious while you do it.
Goals For Growth
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You've tried SMART goals but between your inbox explosion, your cat's existential crisis, and life's general chaos, it was too much work. What if there was another (more flexible) way? Sign up to The Quack Pack and we'll send you the FREE Goals For Growth guide.
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